How many of you have a LinkedIn profile? And if you do, when was the last time you spent time updating your LinkedIn headshot in such a way that it authentically and strategically showcases what your personal brand is all about? In today’s competitive economy ensuring that you have a profitable LinkedIn profile plays an integral role in keeping your personal brand relevant and profitable. Interestingly, aside from potential clients and HR Managers Googling your name before deciding whether or not they will consider hiring you for a major project or coveted C-Suite position; LinkedIn is also utilized to confirm that what is stated and claimed on your fabulous CV is in fact the person who will not only show up for the interview, but subsequently deliver on the goods (i.e. your talent, education, services offered, experience and customer satisfaction, just to name a few) which you have illuminated upon in your profile. As such, it is important that you understand the basic anatomy of a profitable LinkedIn profile which starts with your headshot. Investing in quality photos will not only add further credibility to your personal brand, but also open more doors of opportunity for you that otherwise would have been inaccessible; due to the fact that many individuals who are on LinkedIn, unfortunately, never bother to give their profile let alone their headshot a second glance, as a way to ensure that it is strategically and consistently working for them – not against them.
Ladies, if you are unsure if your current LinkedIn headshot(s) are working for you or against you I invite you to review and consider our Executive Image & Style Development Programs. If you choose to move forward with our Executive Development Program I will be more then happy to set up a complimentary image and style discovery call with you to further discuss your professional goals.